Access to high-quality education for many children throughout the world is at stake. On 1 June, on the occasion of International Children’s Day, the Real Madrid players joined up with ProFuturo to support education as a way of reducing poverty in the world and reducing the educational and digital divides.
Now, coinciding with the match for the 38th Santiago Bernabéu Trophy between Real Madrid and Fiorentina, ProFuturo will continue to extend its work with different initiatives.
The most important one will take place just before the game begins. The Real Madrid players will take the field accompanied by 11 children representing the pupils of the schools at which ProFuturo works around the world, a gesture seeking to popularize the work of the project and to raise awareness of the importance of all the children in the world being able to play the game of their lives, namely Education.
The cooperation between Real Madrid and ProFuturo lies within the framework of a sponsorship agreement between the clubs and Telefónica, the promoter of the project through its foundation.
Using technology to accelerate development
According to César Alierta, President of the Telefónica Foundation, ProFuturo’s mission is “to provide equal opportunities for boys and girls in vulnerable environments by means of high-quality, personalized and innovative education to transform their learning and provide tools for the future”. “We’re convinced that we have the best opportunity to use technology to accelerate the development and social well-being of citizens through digital education”, adds Alierta.
With Fundación Telefónica’s educational projects in Latin America and the “La Caixa” Banking Foundation, ProFuturo has already had an impact on 3.8 million children and wants to transform the education of 10 million more by 2020. In the future, it wants its programme to reach every child who doesn’t have access to adequate schooling.
It currently has active projects in 23 countries, including Angola, Uganda, Colombia, Peru, Kenya, Tanzania, Guatemala and Brazil. As of the end of 2016, ProFuturo had benefited 3.8 million children and trained more than 207,000 teachers at more than 32,000 schools.
About ProFuturo
ProFuturo is an educational programme kicked off by Fundación Telefónica and the “La Caixa” Banking Foundation. Its mission is to reduce the educational divide in the world by providing high-quality digital education for boys and girls in vulnerable environments in Sub-Saharan Africa, Latin America and Southeast Asia. Its educational proposal incorporates technology, educational contents, and learning-teaching methodologies for teaching staffs and students with the goal of transforming the education of 10 million boys and girls by 2020. In addition, this project aims to welcome and promote the participation of other companies and institutions, and aspires to create a large international network of centres that teach, learn, and share knowledge in order to jointly achieve better education around the world.
